BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

CUSTOMER RELATION MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Customer relationship management increases sales and profits by increasing
A
prices
B
product quality
C
customer loyalty
D
competition
Explanation: 

Detailed explanation-1: -CRM helps businesses build a relationship with their customers that, in turn, creates loyalty and customer retention. Since customer loyalty and revenue are both qualities that affect a company’s revenue, CRM is a management strategy that results in increased profits for a business.

Detailed explanation-2: -CRM helps sales people to optimize their daily schedules and prioritize tasks to make sure customers are not ignored and the key prospects are contacted on time. In fact, CRM allows sales people to spend more time with customers, which leads to more deals closed and a stronger customer base.

Detailed explanation-3: -CRM is used by businesses to help manage their relationships and interactions with their clients. By using the data you gather on your customers’ interests, purchase history, preferences and more, you can better tailor your products, marketing and services to your clients’ needs.

Detailed explanation-4: -A CRM can help you store customer data such as user behavior, how long a customer has been with your business, purchase records, and notes on sales interactions, which you can use to optimize your sales and marketing processes and improve customer service across your organization.

There is 1 question to complete.