BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

CUSTOMER RELATION MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Many people make the mistake of thinking that customer relationship management refers solely to
A
technology.
B
strategies.
C
processes
D
people
Explanation: 

Detailed explanation-1: -Cloud-based CRM technology This is one of the most popular types of CRM as it allows businesses the freedom to access all of their data and communicate with internal teams, partners, and customers without the need for any on-premise software or hardware.

Detailed explanation-2: -CEM is more of a methodology or holistic approach that monitors and attracts customers through a great experience. CRM is generally more of a platform or software solution that allows organizations to track customer and prospect interactions, to drive sales and insight, and to resolve issues.

Detailed explanation-3: -The use of CRM technology enables information integration and share, facilitates efficient and effective interaction between an organization and its customers, enables analysis of customer information and customizes the responses to customers.

There is 1 question to complete.