BUSINESS ADMINISTRATION
CUSTOMER RELATION MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Number of customers or potential customers who will help in company’s growth is classified as
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retailer base
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customer base
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market base
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supplier base
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Explanation:
Detailed explanation-1: -A company’s potential customer is usually referred to as a prospect.
Detailed explanation-2: -Customer base is the group of clients to whom a business markets and sells their goods or services. Companies study their customer base to cater their products and offers in efforts to improve sales. Companies can expand their customer base as a way to increase sales.
Detailed explanation-3: -Potential customers are a section of the population who are the most likely to buy a particular product. Typically, there are two types of potential consumers-hot prospects and cold prospects. Hot prospects are the ones who show immediate interest. A hot prospect might likely make an immediate purchase.
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