BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

CUSTOMER RELATION MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The basis or foundation for customer relationship management to work well is
A
Database customer
B
Technology
C
Excellent service
D
Knowledge
Explanation: 

Detailed explanation-1: -Customer relationship management (CRM) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle. The goal is to improve customer service relationships and assist in customer retention and drive sales growth.

Detailed explanation-2: -Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

Detailed explanation-3: -Make customer communications timely and relevant. Don’t spam existing customers, but also be careful not to contact them too infrequently. Targeting tailored messages at customers according to what they are interested in, via their preferred medium, is the best way to build relationship.

Detailed explanation-4: -Customer Relationship Management emphasizes on collecting customer information and data, their purchase informations and patterns as well as involves providing the collected information to the necessary and concerned departments. This makes customer service an essential component of CRM.

There is 1 question to complete.