BUSINESS ADMINISTRATION
CUSTOMER RELATION MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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The pillars for good customer relationship management are
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Customer database and technology
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Technology and knowledge
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Excellent service dan database customer
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Knowledge dan excellent service
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Explanation:
Detailed explanation-1: -customer-focused employees; customer-focused processes; the right CRM system; having access to the right, current customer data.
Detailed explanation-2: -Marketing, Sales and Customer Support/Service are the three pillars of customer relationship.
Detailed explanation-3: -Why is Customer Service So Important Today? Pillar 1: Persistence. Pillar 2: Personalization. Pillar 3: Intelligence.
Detailed explanation-4: -With relationship marketing, all of the above is transformed and brought to life through three key pillars: marketing, service quality and personalized customer service.
There is 1 question to complete.