BUSINESS ADMINISTRATION
INTERNATIONAL MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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the creation of domestic processes that aim to enhance indigenous production and minimize the need for imports.
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the performance of business activities to sell a company’s goods and services for a profit in more than one nation.
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the implementation of marketing strategies to deal with the domestic economic climate to improve the investments in home markets.
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the exchange of goods and services between companies within the boundaries of a country.
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designing of activities to plan, price, promote, and direct the flow of a company’s goods and services to consumers or users in a single market.
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Detailed explanation-1: -According to Hess and Cateora international marketing is ‘the performance of business activities that direct the flow of goods and services to consumers or users in more than one nation. ‘ Marketing may be understood as human activity directed at satisfying needs and wants through exchange process.
Detailed explanation-2: -International Marketing is defined as the performance of business activities designed to plan, price, promote, and direct the flow of a company’s goods and services to consumers or users in more than one nation for a profit.
Detailed explanation-3: -International marketing is the marketing of products or services outside of your brand’s domestic audience. Think of it as a type of international trade. By expanding into foreign territories, brands are able to increase their brand awareness, develop a global audience, and of course, grow their business.
Detailed explanation-4: -ADVERTISEMENTS: Marketing has been defined by the American Marketing Association as – “Marketing is the performance of business activities that direct the flow of goods and services from producer to consumer or user”.
Detailed explanation-5: -Definition: Marketing is the performance of business’ activities that direct the flow of goods and services from producer to consumer or user in order to satisfy customers and accomplish the company’s objectives1. Marketing embodies the strategic planning and realization of an enterprise’s goals and sales targets.