AP PSYCHOLOGY

Detailed explanation-1: -ERPs can be reliably measured using electroencephalography (EEG), a procedure that measures electrical activity of the brain over time using electrodes placed on the scalp. The EEG reflects thousands of simultaneously ongoing brain processes.

Detailed explanation-2: -A key advantage of ERP methods is that they provide measures of neural activity with very high temporal resolution. The superior temporal resolution of ERPs makes them well suited to examinations of neural events responsible for human memory, which can potentially be monitored on a millisecond-by-millisecond basis.

Detailed explanation-3: -Advanced noninvasive neuroimaging techniques such as EEG and fMRI allow researchers to directly observe brain activities while subjects perform various perceptual, motor, and/or cognitive tasks.

Detailed explanation-4: -An ERP is a technique that can be used to assess how the brain is functioning in response to stimulation of the senses (e.g. sight, sound, touch, etc.). It gives a rough idea of how the brain is performing when it comes to abilities related to attention, memory, and information processing.

Detailed explanation-5: -An electroencephalogram (EEG) is a test that measures electrical activity in the brain using small, metal discs (electrodes) attached to the scalp. Brain cells communicate via electrical impulses and are active all the time, even during asleep.