MOTIVATION EMOTION AND STRESS
MOTIVATION AND EMOTION
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Jennifer wants to buy crockery for her house from Crystals, a brand that positions itself as “the ultimate choice in dining with royalty.” In buying from Crystals, Jennifer is adopting a(n) ____ focus.
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promotion
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prevention
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fixation
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accommodation
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Explanation:
Detailed explanation-1: -The anticipation appraisal, as the name implies, focuses on the future.
Detailed explanation-2: -Anticipation appraisal focuses on future emotions such as hopefulness and anxiety.
Detailed explanation-3: -Consumer needs are the beginning of the consumption process because they kick-start or “motivate” subsequent thoughts, feelings, and behavior. Enduring involvement is not temporary but rather represents a continuing interest in some product or activity.
Detailed explanation-4: -Which of the following is true of self-improvement motivation? d. It leads consumers to perform acts that cause emotions that help create hedonic value.
There is 1 question to complete.