AP PSYCHOLOGY

Detailed explanation-1: -Helps you to avoid social desirability bias However, when people are allowed to fill out a survey anonymously, with no identification of their IP address, there is no longer any reason for them to answer untruthfully, helping to improve the overall reliability of your survey results.

Detailed explanation-2: -A survey instrument is said to have high reliability if it produces similar results under consistent conditions, and any change would be due to a true change in the attitude, as opposed to changing interpretation (i.e., a measurement error).

Detailed explanation-3: -In that case, employees might be really uncomfortable with identifying themselves in an HR survey. However, contrary to popular belief, studies show that having a non-anonymous survey doesn’t necessarily hurt results, and just gets more tailored responses if anything.

Detailed explanation-4: -To be reliable, measurement must be consistent from individual to individual surveyed, across settings and at different times. Consistency of information is essential for making general statements.