AP PSYCHOLOGY

Detailed explanation-1: -A Likert scale is a question which contains 5 or 7 response options. The choices range from Strongly Agree to Strongly Disagree so the survey maker can get a holistic view of people’s opinions and their level of agreement.

Detailed explanation-2: -Have you ever answered a question that asked you how much you agree or disagree with something? That kind of question is known as a Likert scale. Likert scales are widely used to measure attitudes and opinions with a greater degree of nuance than a simple “yes/no” question.

Detailed explanation-3: -Here is a typical Likert scale question and answer example: How satisfied are you with the service you have received from [brand, department, service agent]? The respondent might be offered this 5-point Likert scale from which to select a response.

Detailed explanation-4: -Essentially, an agree, disagree scale is a range of answer options that go from strongly agree to strongly disagree. It allows respondents to answer more precisely and it provides you with more nuanced survey responses to analyze. This type of question has been extremely popular among survey researchers for decades.

Detailed explanation-5: -Developed in 1932 by Rensis Likert1 to measure attitudes, the typical Likert scale is a 5-or 7-point ordinal scale used by respondents to rate the degree to which they agree or disagree with a statement (table).