SENSATION AND PERCEPTION
VISION SENSORY AND PERCEPTUAL PROCESSING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Group pressure
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Normative influence
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Social influence
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Informational influence
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Detailed explanation-1: -Informational social influence is where a person conforms because they have a desire to be right, and look to others who they believe may have more information. This type of conformity occurs when a person is unsure of a situation or lacks knowledge and is associated with internalisation.
Detailed explanation-2: -Succumbing to peer pressure could lead to risky or illegal behavior, such as underage drinking. Or, conformity might lead to a bystander effect, in which going along with the group means failing to act when someone is in need. A desire to conform might also limit your openness to new ideas or arguments.
Detailed explanation-3: -Informational social influence is when a person conforms to gain knowledge, or because they believe that someone else is ‘right’. Informational social influence is usually associated with internalisation, where a person changes both their public behaviour and their private beliefs, on a long-term basis.
Detailed explanation-4: -Social support: People may resist pressures to conform or obey if they have support from a dissenter (someone who disagrees with the majority or refuses to obey). This frees the individual from the pressure to conform or obey, allowing them to act independently.