AP PSYCHOLOGY

SOCIAL PSYCHOLOGY

CONFORMITY AND OBEDIENCE

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
How can the role of group unanimity be explained by normative social influences?
A
If group members show unanimity by all behaving the same way, then you may feel very compelled to go along with them for fear of being different or ridiculed by everyone.
B
It can’t be explained by normative social influences
C
In ambiguous situations, if If we look to the group, and they are unanimous in their opinion then we are more likely to believe that they are correct and go along with them.
D
If group members show unanimity by all behaving in different ways, then you may feel very compelled to go along with them for fear of being different or ridiculed by everyone.
Explanation: 

Detailed explanation-1: -In normative social influence, people conform to the group norm to fit in, to feel good, and to be accepted by the group. However, with informational social influence, people conform because they believe the group is competent and has the correct information, particularly when the task or situation is ambiguous.

Detailed explanation-2: -Unanimity refers to the extent that members of a majority agree with one another, and was identified by Asch as a variable that affects conformity. He found that if one of the confederates dissented and gave the correct answer, then conformity levels dropped from 32% to 5%.

Detailed explanation-3: -Normative Influence is conformity based on one’s desire to fulfill others’ expectations and gain acceptance (Myers, 2009). Informational influence is conformity under acceptance of evidence about reality which has been provided by others (Myers, 2009).

Detailed explanation-4: -When normative influence is operating, people go along with the crowd because they are concerned about what others think of them. We don’t want to look out of step or become the target of criticism just because we like different kinds of music or dress differently than everyone else.

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