FOOD TECHNOLOGY

Detailed explanation-1: -A target market is a specific market segment where a product or service might be successful. Target market segments are often ones whose buying needs, wants and habits match the products or services a company offers.

Detailed explanation-2: -Demographic, psychographic, behavioral and geographic segmentation are considered the four main types of market segmentation, but there are also many other strategies you can use, including numerous variations on the four main types. Here are several more methods you may want to look into.

Detailed explanation-3: -Generally speaking, target markets usually fall into one of three segments: demographic, geographic, and psychographic. You may also hear about firmographic and behavioral segments, too.

Detailed explanation-4: -Step 1: Create a list of potential target segments. Step 2: Validate current thinking & assumptions with market research. Step 3: Narrow your list to the most promising segments. Step 4: Select the target customer that offers the most near-term potential.