FOOD TECHNOLOGY

FOOD PRODUCT DEVELOPMENT

SENSORY EVALUATION AND TESTING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Jeopardy Style Question:Label termsBrand namesAdvertisingPeersSettings/Format of taste testing
A
What is physical?
B
What is psychological?
C
What is cultural?
D
What is environmental?
Explanation: 

Detailed explanation-1: -A test can be administered in paper-and-pencil format (individually or in a group setting), on a computer, or verbally. Similarly, a psychological test may consist of multiple-choice items, agree/disagree items, true/false items, open-ended questions, or some mix of these.

Detailed explanation-2: -Main Characteristics of a Good Psychological Test Objectivity 2. Reliability 3. Validity 4. Norms 5.

Detailed explanation-3: -Our bodies sometimes tell truths our words deny. One way to address the gap between our internal reactions and what we say is to use physiological tests-technologies that measure consumers’ physical responses, such as eye movements or galvanic skin response-to identify what consumers look at or how they react to an ad.

Detailed explanation-4: -Personality Tests. Achievement Tests. Attitude Tests. Aptitude Tests. Emotional Intelligence Tests. Intelligence Tests. Neuropsychological Tests. Projective Tests. More items

There is 1 question to complete.